So, a certain marketing firm created a design template for an eco-at-home promotional program for L.A.’s TreePeople. You may remember last month when we launched Sustainable Solutions?
Well, the first release of the newsletter didn’t have famous people. But the second one does, and guess who it is !? Paula Poundstone, number 88 on Comedy Central’s 2004 list of the 100 greatest stand-ups of all time! In your face, design-shops-without-famous-people-used-in-your-work!
Word on the street is that Ben & Jerry’s is researching ways to offer WARM ICE CREAM. They hope to create a product that ships warm, sits in a warm store, and in a warm pantry at home, to finally be frozen just before consumption.
The resulting reductions in carbon emissions related to refrigeration could be staggering (there is something ironic to say here about the relationship between refrigeration and climate change, but I can’t put my finger on it).
For now, the idea is only half-baked, and is under exploration by Unilever’s ice cream scientists. There is no need at this point to bring a straw to free cone day. We will keep you posted.